Hotel Web Site Content Management & Maintenance Hotel web sites that are kept up to date with fresh content perform better in the Search Engine results…and convert more lookers into bookers…

There is a direct relationship between how frequently hotel web site pages are updated and how well your website performs.

Each time a Search Engine returns to your hotel web site it checks to see when your web pages were last updated; the more frequently you update your pages, the more frequently a Search Engine spider will return and there is an increased likelihood of improving your Search Engine rankings.

In addition, keeping your website up to date also impacts on your sites conversion capability. How often have we all come across a great web site that has a “News Update!” but the most recent “news” was from a press release from August 2004, and been slightly disappointed…or called a hotel to check on the operating hours of the great gym that you have seen on their web site, only to discover that it has been converted into a Day Spa…or you click through to their special offers section in Summer, only to see that the packages all expired a month ago.

Having gone to all the trouble and expense of capturing a visitor, you must provide them with fresh, relevant, contemporary content that will convert them to buy.

Here at Hotel Internet Marketing Strategies we provide ongoing hotel web site maintenance and updates for busy hoteliers; we take a proactive approach, prompting you to add new, rich content or packages continuously. We also implement a program of “refreshing” existing pages each month.

Our services include:

• Updating existing pages
• Optimising or adjusting content to be Search Engine-friendly when algorithms change
• Adding pages about special packages, promotions or offers
• Creating pages for upcoming special events in your region
• Programmed hotel web site content maintenance

From as little as $500.00 per month, we will monitor your web site, create new content and suggest additional web site content that will drive more, highly qualified traffic to your web site.

Here at Hotel Internet Marketing Strategies we are keen to become your Hotel Web Site Content Management & Maintenance partner, working with you to measurably grow your online revenues. You will be pleasantly surprised at how cost effective our solutions and services are…contact us today, make an online enquiry or call us on +61 2 8875 7744 for a free and confidential discussion about your hotel online marketing needs.